PT. VELOX CREATIVE INDONESIA

Dedi Setiawan, Fransisca Grace, Yolanda Aditya

Abstract


From time to time, transformation are always happen because it is the key of innovation. Human always changing their mindset on how make things easier, practical, and right. The same goes to the company to keep on growing. Not only to going nowhere, but they need to get out of their comfort zone to grow rapidly by introducing the company to the international world. In this era, it is not really difficult to reach internatonal market, especially exporting/internationalization service than product manufactur. Scholars highlight four features that distinguish services from manufactured goods: (1) intangibility (services are not transportable or storable), (2) inseparability (production and consumption occur simultaneously), (3) perishability (services cannot be saved but must be consumed as they are produced), and (4) heterogeneity (services are unique and difficult to standardize) (e.g., Zeithaml, Parasuraman and Berry 1985) cause of that international trade in services witnessed discernible increase in the last two decades. According to the World Trade Organization (WTO) for the year 2013 the global services exports accounted for about one-fourth of total world exports, that is, US$4.7 trillion. It is interesting to note that this growth in services trade is the reverberation of technological advancement and improvements in telecommunication infrastructure (Banga & Kumar, 2010; Saez & Goswami, 2010) By using Nusantara project, couple of Indonesian companies are already built a partnership with the groups of Indonesian or overseas college students to exporting the company on international market.

Full Text:

PDF

References


Abd Ghani, M., Othman, A., Ibrahim, N.A., and Ismail, W.Z.W. 2016.

Relationship Marketing Practices and Effects on Marketing Effectiveness: An Empirical Insight from the Hotel Industry. International Review of Management and Marketing Volume 6, Number 4.

Armstrong, G. and Kotler, P., 2017. Principles of Marketing. 17th red. New York:

Pearson Education.

Banga, R., & Kumar, D. (2010). India’s exports of software services: Role of external demand and productivity. ‘Frontier Issues in Technology, Development and Environment’, Annual Conference of IASSI, Madras School of Economics, March 2010. Retrieved 22 November 2015, from www.mse.ac.in/Frontier/n14%20Rashmi.pdf

https://partner.line.me/in/features Access at 10 October 2017

http://partner-points.line.me/en/ Access at 10 October 2017

http://partner-points.line.me/en/mediaguide Access at 10 October 2017

https://toffeedev.com/apa-itu-google-adwords/ Access at 10 October 2017

https://adwords.google.com/intl/id_id/home/how-it-works/Access at 10 October 2017

https://adwords.google.com/intl/id_id/home/how-it-works/video-ads/ Access at 10 October 2017

https://adwords.google.com/intl/id_id/home/how-it-works/search-ads/ Access at 10 October 2017

https://www.facebook.com/business Access at 10 October 2017

http://at.line.me/id/planAccess at 10 October 2017

https://e27.co/japanese-chat-app-line-surpasses-400-million-users-on-all-platforms/Access at 10 October 2017

https://digitalmarketer.id/social-mediaAccess at 10 October 2017

https://www.professionalacademy.com/blogs-and-advice/marketing-theories---the-marketing-mix---from-4-p-s-to-7-p-s Access at 17 October 2017

https://thidiweb.com/penerapan-strategi-pemasaran-stp/ Access at 17 October 2017

http://blog.evercoss.com/2016/12/tutorial-line-sticker-creators.html/ Access at 17 October 2017

Saez, S., & Goswami, A. G. (2010). Uncovering developing countries’ performance in trade in services. Washington, DC: World Bank. Retrieved 19 November 2015, from https://openknowledge.worldbank.org/handle/ 10986/10141

Zeithaml, Parasuraman and Berry. (1985). A Conceptual Model of Service Quality and Its Implications for Future Research




DOI: https://doi.org/10.32535/ijabim.v2i2.13

Refbacks

  • There are currently no refbacks.


Copyright (c) 2018 Dedi Setiawan, Fransisca Grace, Yolanda Aditya

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

Flag Counter

Published by : Association of International Business & Professional Management
Editorial Office:
Association of International Business and Professional Management (AIBPM) JL. Kahuripan No. 9 Hotel Sahid Montana, Malang, Indonesia
Phone:
+62 341 366222
Email:
infoaibpm@gmail.com
Website:
http://aibpm.org/

ISSN 2614-7432 (Print)
ISSN 2621-2862 (Online)

International Journal of Applied Business and International Management INDEXED: